Real Estate Lead Response
Your systematic, automated solution to increase lead conversion
![lead-response-1](https://www.topproducer.com/hubfs/TopProducerSoftware_July2022/images/lead-response-1.jpg)
The automated real estate Lead Response tool in Top Producer® is built on decades of proven lead conversion strategies. With up-to-the-minute automations for text, email and Market Snapshot Reports, you can finally set yourself apart from the competition.
Never miss another critical follow-up
Consumers submit leads on multiple properties and websites but are generally not ready to buy or sell a home for a median of 8 weeks*. Since competition for real estate leads is hotter than ever, you want to respond quickly and consistently to increase your chance of turning them into clients. The best solution is a systematic, automated lead response plan that ensures every lead is nurtured with the right message at the right time.
![Automate initial follow-up](https://www.topproducer.com/hubfs/TopProducerSoftware_July2022/images/Lead_Response_8.png)
Automate initial follow-up
![Complete customization](https://www.topproducer.com/hubfs/TopProducerSoftware_July2022/images/Lead_Response_2.png)
Complete customization
![Smart timing](https://www.topproducer.com/hubfs/TopProducerSoftware_July2022/images/Lead_Response_3.png)
Smart timing
![Communication intel](https://www.topproducer.com/hubfs/TopProducerSoftware_July2022/images/Lead_Response_1.png)
Communication intel
![Personalize the message](https://www.topproducer.com/hubfs/TopProducerSoftware_July2022/images/Lead_Response_5.png)
Personalize the message
![Maximize your reach](https://www.topproducer.com/hubfs/TopProducerSoftware_July2022/images/Lead_Response_7.png)
Maximize your reach
![Automatically apply the Lead Response plan to incoming leads](https://www.topproducer.com/hubfs/TopProducerSoftware_July2022/images/TP-Leadresponse_page-auto-apply-rules.png.jpg)
![Automatically apply the Lead Response plan to incoming leads](https://www.topproducer.com/hubfs/TopProducerSoftware_July2022/images/TP-Leadresponse_page-auto-apply-rules.png-300x207.jpg)
Auto-apply the #1 plan for real estate leads
Turn more prospects into clients by automatically applying Top Producer’s Lead Response plan to your incoming leads. Sit back while prospects are nurtured with carefully crafted messages sent at the right times. The plan starts with 6 different touchpoints on day 1 using various contact methods—text messages, email, a market report and phone calls—to increase your chances of connecting.
![Unrivaled follow-up experience with up-to-the-minute responses](https://www.topproducer.com/hubfs/TopProducerSoftware_July2022/images/new-lead-response.jpg)
![Unrivaled follow-up experience with up-to-the-minute responses](https://www.topproducer.com/hubfs/TopProducerSoftware_July2022/images/new-lead-response-300x204.jpg)
Follow up with up-to-the-minute responses
Unlike other lead response tools, you can schedule touchpoints up to the minute allowing you to provide a completely customizable and personal approach to lead response. For example, rather than replying instantly to a lead, a small delay simulates a human response time and may increase response rates or convey more time spent doing research.
![Unlimited texts, emails and steps](https://www.topproducer.com/hubfs/TopProducerSoftware_July2022/images/TP-Leadresponse_page-unlimited-texts.png.jpg)
![Unlimited texts, emails and steps](https://www.topproducer.com/hubfs/TopProducerSoftware_July2022/images/TP-Leadresponse_page-unlimited-texts.png-300x207.jpg)
Unlimited texts, emails and steps
Top Producer is an all-in-one CRM that lets you build workflows and drip campaigns that suit your real estate needs. Unlike other lead response solutions, you can schedule an unlimited number of text messages and other activities.
![joannaPierce joannaPierce](https://www.topproducer.com/hubfs/joannaPierce.png)
![Quote Quote](https://www.topproducer.com/hubfs/TopProducerSoftware_July2022/images/Quote.jpg)
“I like having the ability to import my leads into Top Producer and have a drip campaign start ASAP.””
![Space Space](https://www.topproducer.com/hubfs/TopProducerSoftware_July2022/images/Space.png)
Joanna Pearce
Homestead Real Estate