Real Estate Marketing & Technology Advice for Agents - Top Producer Blog

Christmas Real Estate Marketing Ideas To Stay Top-of-Mind [+ ChatGPT Prompts & Template]

Written by Christine Clay | Dec 5, 2023 3:15:00 PM

It's the perfect time of year to spread cheer to your clients. 🥂 But let's face it – the holidays are busy (and expensive). So, we put together this easy 3-part strategy with Christmas real estate marketing ideas to help you reach all of your clients with minimal effort. 🎅🏼 

From templates to blogging & gift ideas, we've got you covered.

Touch hundreds of clients with this holiday-themed email template ✨

With an email subject of There's no place like home for the holidays 🏘️ + a simple greeting, this is a quick & easy way to reach your clients.

Pro Tip: If you use Top Producer CRM, you can send this template to a hundred contacts at once in just a few clicks. See Sending a Group Email for more info.

The Happy holidays email template in Top Producer CRM

Holiday-themed blogs are a great way to stay top-of-mind 🎀

One of my favorite holiday blogs to date is a local realtor that compiles a list of the best Christmas light displays in the neighborhood. It's an easy way for you to stay top-of-mind each year + it's a free outing everyone enjoys!

Pro Tip: Use ChatGPT to write holiday blogs 🤖

With ChatGPT you can write a blog post in minutes. Just be sure to add your own touches to make sure the content is high quality so it ranks well in Google.

Here are a couple of prompts you can use to come up with fun & festive blogs you can share with clients: 

❄️ I'm a real estate agent that sells homes in <area>. Write me a <x-word> blog post for the top holiday decorating trends this year.

🎄 I'm a real estate agent that sells homes in <area>. Write me a <x-word> blog post for the most popular holiday events in my area.
Note: Just be sure to check the events to make sure they're current.
 

And for your top VIPs, here are some gift ideas 🎁

  • For the pet lovers on your list, get a subscription box for their furry friend: Do a quick search for companies that send monthly treats and toys for dogs and cats in your area.

  • A fresh wreath for the front door works for all homeowners: Your clients will love hanging a big, beautiful fresh wreath on their front door.

  • Give the gift of quality time with your favorite board game: When your clients sit down for game night over the winter break, they'll think of your generosity. 
  • Edible bouquets – fruit, chocolate, cookies and more: Your clients can have this out on the counter when family & friends come to visit over the holidays​.
  • Send a bottle of wine and a cheese plate or an e-gift card for their favorite restaurant: At this busy time of year, your clients will appreciate a night off from the kitchen.   

With these Christmas real estate marketing ideas you'll be sure to stay top-of-mind and spread some cheer this holiday season. Happy holidays everyone!